Better for you,
Better for our environment
Inspiring a healthy way of life while caring for our environment.
About Us
"We do not inherit the Earth from our ancestors, we borrow it from our children."
~ Native American Proverb
Ethically Better is a house of brands, with each brand providing ethically produced, environment friendly, artificial-chemical and plastic-free alternatives to everyday products.
We understand that everyday products greatly influence the quality of our lives and the environment, and simple conscious choices can lead to a significant positive impact. What we do today, matters. Ethically better brands rethink and innovate everyday products to ensure they are: ethically produced, cruelty-free, low-tox and sustainable.
We house three thoughtfully developed brands - Bamboo Babe, Adom + Eve, and Ethically Better.
We love our beautiful planet. Sustainability is at the heart of everything we do. We firmly believe - Treat the Earth well; it was not given to you by your parents; it was loaned to you by your children.
![photo of a cheerful smiling girl that represents bamboo babe](https://cdn.sanity.io/images/ip5384a8/production/776df6c3f588d1bf67ec3032a0859609155f4981-1080x1080.png?w=3840&q=75&fit=clip&auto=format)
![Bamboo Babe logo](https://cdn.sanity.io/images/ip5384a8/production/a2caf4a313d41593e6a086c1dd7147f911c3d23e-300x300.png?w=640&q=75&fit=clip&auto=format)
Bamboo Babe
Compostable & biodegradable sanitary pads which are free of plastic and artificial chemicals. These pads are made from Bamboo and are naturally anti-allergen.
- Established in 2018, Bamboo Babe is one of the first brand in Australia to offer 100% compostable sanitary pads made from Bamboo.
- Bamboo Babe pads are free from artificial perfumes, plastic and toxic chemicals.
- Our entire product range is vegan and cruelty free. We do not test on animals.
![happy couple featuring adom + eve everyday products](https://cdn.sanity.io/images/ip5384a8/production/d8e6c6a4abd222b2f308e4342829a27b37e73bf6-1080x1080.png?w=3840&q=75&fit=clip&auto=format)
![Adom + Eve logo](https://cdn.sanity.io/images/ip5384a8/production/8fb56d87aa8466483209d1cdccaebcba52ac6f19-300x300.png?w=640&q=75&fit=clip&auto=format)
Adom + Eve
Adom+Eve is a premium Australian brand providing environment-friendly alternatives to everyday products. Adam + Eve is a gender-neutral brand catering to the needs of its customers from Australia, New Zealand and the Pacific.
- Sustainable everyday products offering best value for money.
- Products that stand apart for their superior quality and sustainability.
- Launching in 2023.
![couple enjoying sunset with wine in hand, featuring ethically better products](https://cdn.sanity.io/images/ip5384a8/production/ed6ccb630cd2a284f4ac51367c29c27dbc4ca55f-1080x1080.png?w=3840&q=75&fit=clip&auto=format)
![Ethically Better logo](https://cdn.sanity.io/images/ip5384a8/production/8fbd42943fa4af77c70474e32e3eb672765c8b72-300x300.png?w=640&q=75&fit=clip&auto=format)
Ethically Better
Ethically Better is a value-based brand offering wide variety of products that are better than products normally available on the shelf.
- Products manufactured closer to the origin of the primary ingredients
- The brand deeply cares for the environment and all-things natural
- Supporting vulnerable section of the community through Ethically Better Foundation
Articles
Get in the know. Read about new product launches, updates from Ethically Better and everything sustainability.
Bamboo Babe, as featured in the Fashion Journal
Australia’s first biodegradable bamboo pads are here, Bamboo Babe, as featured in Fashion Journal
Circular economy & the difference between degradable, biodegradable and compostable.
Did you know there is a difference between Degradable, Biodegradable and Compostable?
Introducing Ethically Better
Meet the passionate Founders of Ethically Better. They talk about Ethically Better and share exciting news about Bamboo Babe!
Creating the change we wish to see in the world.
Vision
To be an innovative, customer-centric company leading communities towards a sustainable and ethical world.
Mission
To inspire healthy living by providing sustainable products that are ethically produced and free of artificial chemicals.
![White icon of human figures with leaves that indicates simple living.](https://cdn.sanity.io/images/ip5384a8/production/fa5fd82f5582646bf8eb4eb8837967c4e861d9ad-251x251.png?w=640&q=75&fit=clip&auto=format)
Simple living
Creating products that are simple, practical and efficiently useable.
![White icon with three leaves that indicates sustainability.](https://cdn.sanity.io/images/ip5384a8/production/08a63c52a3b282a3290377731b6382e3e82b0387-251x251.png?w=640&q=75&fit=clip&auto=format)
Sustainability
Products with minimum environmental impact & supporting circular economy.
![White icon of balance that indicates ethically sourced and manufactured products.](https://cdn.sanity.io/images/ip5384a8/production/5c631a7dfc40a6258cd35063d00fefb6002d9849-251x251.png?w=640&q=75&fit=clip&auto=format)
Ethical
Ethically sourced and manufactured products – no forced child labour or immoral work practices.
![White icon of leaves that indicates vegan products.](https://cdn.sanity.io/images/ip5384a8/production/d1907f0b62573ee43d81426bea1d628e0bde648c-251x251.png?w=640&q=75&fit=clip&auto=format)
Vegan
All our products are vegan, caring for our planet and everyone in it.
![White icon of an image of a rabbit that indicates cruelty-free.](https://cdn.sanity.io/images/ip5384a8/production/fc01edbbd1a8d0a5350fe84141bca26c8117ffa3-251x251.png?w=640&q=75&fit=clip&auto=format)
Cruelty-Free
Our products reflect our love for animals and are never tested on animals.
![White icon of a droplet that indicates natural & chemical free.](https://cdn.sanity.io/images/ip5384a8/production/cd2b980f07f6d3f147a2598940247c78aa8b01a5-251x251.png?w=640&q=75&fit=clip&auto=format)
Natural & Chemical Free
We use only natural materials with no artificial chemicals for a healthier life.
![White icon of a human figure with heart that indicates customer-centric.](https://cdn.sanity.io/images/ip5384a8/production/9af873196987ddc0d3823a079f0382ae9f19e638-251x251.png?w=640&q=75&fit=clip&auto=format)
Customer-centric
The customer is at the heart of all our decisions, deeply involved in product development and the feedback process.
![White icon of three human figures standing together that indicates giving back to our community.](https://cdn.sanity.io/images/ip5384a8/production/9aec194e8fc79955d964fc261f33d9ef8c61efbb-251x251.png?w=640&q=75&fit=clip&auto=format)
Giving back
The community we live in is equally important to us. Part of our profit goes to benefit the community.